HiiDef owns and operates Goodsie. The team has a strong track record in the consumer Internet sector with experience from Vimeo, IAC, Pentagram, Mahalo and WordPress. HiiDef is privately financed by a small group of prominent angels.

We make Goodsie, the most simple, stylish and affordable way to create an online store without any code.

We are Jonathan, David, Jack, Sean, Jason, Brent, Katie, Hans and Chad.

We write about our adventures.